National Dementia Awareness Week 2014

Tommy Whitelaw

To mark National Dementia Awareness Week which runs from 18 to 24 May, we are working with the Alzheimer’s Society to promote resources available to NHS organisations and the NHS workforce.

We have also launched a specially commissioned short video of an interview with leading dementia awareness campaigner Tommy Whitelaw. Tommy used to travel the world as part of his role heading up global merchandising for pop acts the Spice Girls, Kylie and U2.

When his mother was diagnosed with vascular dementia, he became her full-time carer for five years until she sadly died in 2012. Since then, Tommy has dedicated his time to campaigning to raise the awareness of dementia. Tommy was interviewed by the editor of the Nursing Times, Jenni Middleton and the film can be viewed here. You can keep in touch with Tommy’s activities by following him on Twitter @TommyNtour

Resources for healthcare professionals

The Alzheimer’s Society has a wide range of resources available aimed at healthcare professionals. These include materials for staff working in primary care, a series of factsheets and e-learning materials. These can be downloaded from the Alzheimer’s Society website.

How you can support National Dementia Awareness Week

There are a number of ways that NHS organisations can get involved, including downloadable posters and ideas for local activities. You can find out more from the awareness week website. You can also follow activities on Twitter by using the hashtag #DAW2014

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