2016 flu fighter award winners announced

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23 / 3 / 2016 8.55am

The 2016 flu fighter award winners have been announced! We’re proud of the finalists, the entries were incredible and their campaigns inspiring! 

The awards were held on the 22 March at Horizon in Leeds, with NHS Employer’s chief executive, Danny Mortimer, and Ruth Warden, assistant director, as hosts for the event.

The awards generated a lot of buzz and excitement within the flu community, with over 677,00 impressions on the day.

Congratulations to the winners and thank you to everyone that submitted entries and took part in the 2016 flu fighter awards. 

The 2016 flu fighter awards winners are:

  • flu fighter champion – Liz Grady, Alder Hey Children's NHS Foundation Trust
    Liz’s leadership skills shone through in a well organised, targeted and fun campaign.  She improved flu uptake from a baseline of 68 per cent to a fantastic 78 per cent this year. Through Liz’s infectious enthusiasm and dedication, the trust had a very successful campaign. Liz was presented with the award by Kim Sunley at RCN. 
  • Best team - Northumberland, Tyne and Wear NHS Foundation Trust
    This campaign had representation from a range of areas in the trust including a director, pharmacy, porters, communications, infection control and IT. This inclusive approach made use of each department’s unique and valuable skills set.  The team were presented with their award by June Jackson from Department of Health. 
  • Most improved - Central London Community Healthcare NHS Trust
    This trust made a huge improvement, moving from the lowest ranked community trust in London to the highest. Their simple approach of ‘make it available and make it visible’ addressed one of the most important issues in improving immunisation uptake –access. They started early, made good use of use of communication and engaged staff and senior leaders. The team were presented the award by Joanne Yarwood from Public Health England. 
  • Most innovative flu fighter campaign – Dorset County Hospital NHS Foundation Trust
    This campaign demonstrated imagination, inventiveness and a sense of fun. They developed various aspects of this novel approach with the I’m a celebrity, get me out of here theme, and the bush tucker trial trolley -certainly different to anything seen before in nominations for flu fighter awards. The team received their award from Nicola Meredith at Public Health Wales.
  • #flufighter – digital and social media award - Sandwell & West Birmingham Hospitals NHS Trust
    The team here used digital resources to educate staff and did a great video. They’ve not just used a video to promote the need for the jab, but they’ve used social media to train and educate staff in how to go about it and why it’s important. The team’s award was presented by Jenni Middleton from the Nursing Times. 
  • flu fighter carers - Cray Hill Pharmacy
    The team here really went the extra mile for carers. They maximised a carers flu vaccination leaflet, promoted the service in a wide range of community venues, asking delivery drivers to ‘spread the word’ on their rounds… there’s so much to applaud here. The award was presented by Julia Ellis from the Carers Trust. 
  • flu fighter residential care award - East Cheshire Hospice
    The team at East Cheshire achieved a good percentage of staff receiving the jab. They have been very committed to improving flu vaccination uptake and gained buy-in from senior managers. The award was given by Anne Bagshaw from Skills for care. 

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