On Monday 25 March, flu leads joined the flu fighter team at the Midland Hotel in Manchester for our annual flu fighter conference.
The day saw insightful discussion across a range of topics. Chaired by Michelle Wayt from NHS Employers, the action-packed agenda featured a host of speakers and workshops from the following people.
- Nathan Critchlow from Stirling University shared evidence to support our seven elements for a successful campaign infographic as a benchmark of good practice in achieving high flu vaccination uptake.
- Jeanette Wood from Leeds Community Healthcare Trust and Kevin McGready from Leeds City Council spoke about bridging the gap between NHS and social care organisations in flu vaccination and shared their good practice on partnership working.
- Professor Gaelle Vallee-Tourangeau and Karis Moon shared their latest research on the role of motivation in healthcare workers flu vaccination decisions and offered insightful recommendations for ways flu leads can encourage those staff hesitant to get the flu jab.
- Michelle Wayt chaired a panel to discuss the recent mandating of recording opt outs from healthcare workers. Panel speakers included Nicola Meredith from Public Health Wales, who offered a policy perspective, Claire Hobbs from Milton Keynes University Hospital NHS Foundation Trust and Angela Lovell from Weston Area NHS Trust, who shared their good practice. Questions were opened to the audience which raised insightful discussion around the area.
- A series of workshops were hosted, including; a session on finding stories from the patient, flu lead and communication / AV experts behind this year's #jabathon film; a session by the flu fighter team on Kotter's 8 step process as a tool for effectively leading change; a session by Dr Raza from Sheffield Teaching Hospital and our sponsors Abbott on Innovation in Point of Care Testing, featuring a live demonstration of the latest innovation in influenza point of care testing diagnosis; and a seven elements living gallery which showcased good practice against the seven elements from various trusts.
- Finally, to round the day off, Paul Taylor-Pitt, assistant director of organisational development at NHS Employers, delivered an energising and inspiring session on behavioural change and provided an OD lens to the conversation of encouraging those healthcare workers resistant to getting the flu vaccine.
For more information, please see a full copy of the slides.